The Marketing and Brand Coordinator manages the communication; develops and implements an integrated communications plan to advance the mission and vision of College while cultivating and expanding relationships with the campus and the public. This position works collaboratively with the Director of Marketing to create and execute both internal and external communication strategies, crisis communications, college-wide brand and marketing initiatives, and content for official communication documents.
View/download job description including hiring salary range: Marketing and Brand Coordinator
Pre-Requisites for the Position (Qualifications Standards)
Education and experience sufficient for the rigors of the position. Examples may include a Bachelor’s degree from an accredited institution and three years of related experience, or equivalent education and experience that will provide the necessary knowledge, skill and abilities to perform the functions of the position.
Degree in communications, marketing or field related to the position responsibilities field preferred.
Knowledge of: Demonstrated understanding of technical and communication skills and methods; intermediate knowledge of Adobe and Microsoft Office programs (especially Photoshop and Excel); basic knowledge of WordPress website design and editing; Google analytics, understanding of effective communication, social media and email techniques. Experience with the Recruit or Microsoft Dynamics or similar CRM software.
Ability to: ability to work independently and as a team member; analyze promotional opportunities and challenges, and respond by creating effective, compelling content and collateral that strengthen the college's brand identity internally and externally; ability to manage budgets effectively; ability to write effective promotional copy for electronic media; and willingness to learn new technical and practical skills, and best practices.
Experience with or strong interest in working in higher education preferred.
Diverse. Inclusive. Centered on Student Success. These principles reflect the soul of CMC. They guide us in building our teams and cultivating leaders. They are our hallmarks in creating an institution of higher education that’s the right fit for every person; faculty, staff, students, and community members in its trust. Applicants must demonstrate a commitment to working in a culturally competent environment and the ability to work effectively with students, employees, and community members having diverse backgrounds.
Bilingual (English/Spanish) or conversational language abilities are preferred.
To Apply: Please submit the required letter of interest, resume, and list of three professional references. CMC is an EOE committed to diversifying its workforce.
External Applicants: Apply Online
Internal Applicants: Please proceed to the HR page of Basecamp or by searching in Learning Hub for instructions on applying for a full time position as an internal applicant.
Review of application material will begin March 31, 2021.